LEGO® Star Wars™ 2019
Role: Designer
Client: The LEGO Group
“A long time ago in a galaxy far, far away…” For the lead up to the 2019 LEGO® Star Wars™ global campaign, I worked under an Art Director in The LEGO Group’s in-house creative department to create and implement content for LEGO.com, email, social media, and web banners.
This project is representative of the 100+ projects I have worked on for The LEGO Group’s Brand Retail creative team.
The goal of this global campaign was to create awareness and drive sales for the first wave of LEGO® sets from Star Wars™: The Rise of Skywalker.